Roosevelt University in Chicago, Schaumburg and Online - Logo

Course Details

IMC 474  CRISIS COMMUNICATION

Course focuses on understanding the variety of crises that threaten and affect organizations and/or brands and the integrated activities that organizations employ to address and minimize crises; understanding the life cycle of crises as well as strategies and tactics; gaining familiarity with stakeholders and methods used to offset threatening activity.

Credits:  3

Prerequisites:

  • IMC 446 (with a min grade of B-)
  • AND  IMC 471 (with a min grade of B-)
  • View the Course Finder for more detailed prerequisite information.

    Course Notes:

    There are no additional notes for this course.