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Course Details


An in-depth look at the principles, trends and practices of venue marketing, sales and service management as related to meetings and events. Use of technology to organize sales, build customer relationships and communicate meeting and event details; internal department relationships to the meeting and event function; service manager's relationship to outside vendors such as audio-visual companies, destination marketing and management companies are considered.

Credits:  3


  • HOSM 231 (with a min grade of )
  • View the Course Finder for more detailed prerequisite information.

    Course Notes:

    Min grade C for Mtg/Event Credential courses.